Brand Ownership

  • Pierre Cardin Writing Instruments for Asia and Middle East markets is 100% owned and managed by I-Way Co., Ltd., a luxury gifts manufacturer, wholesaler and distributor, since 2008
  • Total brand autonomy in Asia (excluding India), Middle East, Central America, South America (excluding Argentina, Uruguay), Africa (exclude Algeria, Burkina Faso, Cameroon, Egypt, Gabon, Ivory Coast, Morocco, Senegal, Tunisia) and Oceania
  • Brand registered under Class 16 of World Intellectual Property Organization (WIPO)
  • Brand commitment through substantial investment driven by design and quality: with Marc Jaricot, a member of Mr. Pierre Cardin’s design team as our supporting Designer, and premium material sourcing from Europe