Pierre Cardin – Newsletter Aug 2024

Highlights from the 2024 Hong Kong Book Fair

The 2024 Hong Kong Book Fair was a great success for our company! We had an engaging booth that showcased our newest product lines:

– Colours of Explorersy – A stunning new collection of shimmering ink in a range of vibrant hues
– New stamp designs
– New metal pens collection

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We also launched 6 brand new books, including 5 volumes from renowned Chinese Calligraphy Master Wong featuring his renowned 江湖秘笈 series covering both regular script (楷書) and cursive script (行書).

Undefeated

Additionally, we featured a beautiful art book from up-and-coming NBA artist Roy Cheng. 

The fair was capped off with 3 successful book signing and discussion events with the artists, which were very well-received by attendees.

Sponsoring the Asialink Sketch Walk in Penang

We were proud to sponsor the Asialink Sketch Walk event in Penang, Malaysia from August 1-4, 2024. This outdoor sketching festival celebrated the beauty of the local architecture and scenery through the eyes of artists.

As a sponsor, we provided art supplies and materials for the participating sketchers. In addition, we had a booth onsite to showcase our new calligraphy and ink products that inspired the artists’ creativity.

This was a wonderful opportunity for us to engage with the thriving art community in Penang and share our passion for traditional Asian brush arts. We were honored to contribute to this enriching cultural event.

Sponsoring the Asialink Sketch Walk in Penang

In addition to our participation at the Hong Kong Book Fair and sponsorship of the Asialink Sketch Walk, we will be hosting a special road show and demonstration at city’super’s The SouthSide in end of August, 2024.

Our team of experts will be on-site to showcase our latest ink, calligraphy, and writing instrument collections. Visitors will have the opportunity to try their hand at calligraphy and learn more about the art form and our products.

This will be a great chance for customers in the Southern District to discover the brand. We look forward to meeting and engaging with our customers during this event.

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